ADvance-it Services AG
Grundstrasse 16
8712 Stäfa

Phone +41 43 818 55 55


ADvance-it GmbH
Fritz-Reichle-Ring 2
78315 Radolfzell

Phone +49 7251 321 79 90

Bernhard Leicht


Convinced, satisfied and returning customers are our daily motivation. With our full service from one source and with innovative and creative possibilities with ADvanstix®, we do our utmost to ensure that your campaigns - quickly and reliably implemented - become an extraordinary, measurable success.

Bernhard Leicht - Vita - In a nutshell

CEO ADvance-it Services AG

2012 - 2019
Managing Director and Delegate of the Board of Directors Valecom AG

2006 - 2012
Marketing Director WRH Marketing AG

2010 - 2011
Managing Director ad interim Ferag GmbH & WRH Marketing Deutschland GmbH

2004 - 2006
Marketing Manager Bosch Automotive Diesel Systems Co., Ltd.

2000 - 2004
Senior Consultant International Sales Coordination, Automotive Sector
Robert Bosch GmbH, Corporate Headquarters

1998 - 2000
Key Account Manager, Original Equipment Services
Robert Bosch GmbH, Automotive Aftermarket Division

1996 - 1998
Strategic Marketing, Market Research, Business Field Analysis Specialist
Robert Bosch GmbH, Automotive Aftermarket Division

Bernhard Leicht - Vita - Further insight

In 2019 Bernhard Leicht established together with two partners ADvance-it Services AG, a client-focused business that empowers companies to benefit from innovative solutions around the creative ADvanstix® portfolio. As CEO of ADvance-it Services, internationally operating marketing partner for B2B and B2C, Bernhard Leicht has devoted his career to special advertising formats on any kind of print media or packaging.

Over a decade, he has worked with hundreds of cross-industry-sector companies, agencies and publishing houses, as well as delivering bespoke branding strategies, innovative approaches and measurable advertising results to corporates and partners across the globe.

Having completed an Economics degree with specialization in marketing and innovation theory, he spent his earlier career in Germany and China, improving sales and marketing strategies, establishing new processes and setting up innovative IT system solutions for customer management, as well as set up a marketing department in China for the Diesel Systems Division of Robert Bosch GmbH.

In 2006, Bernhard Leicht joined the multinational corporation, WRH Walter Reist Holding Group in Switzerland, where he, along with being responsible for the coordination of the international trading business, further developed the newly created wide range of special advertising formats and expanded it into a separate business segment. He transformed the business from trading with applicators and labels to a full service partner for national and international advertising customers, growing the business significantly per year.


Our mission statement and what we adhere to in our work.


We care. Service is a way of life for us. We want to serve you and achieve the best possible solutions for you. Together with our partners, we go the extra mile for our customers - locally, regionally, nationally and internationally.


We strive for a quick response, are present and flexible in our process monitoring. We assume responsibility and are efficient in our procedures. We listen, take your ideas, think ahead with you and are critical co-thinkers. We are your reliable partner and strive for continuous improvement - for you.


We love to pursue creative, innovative, well thought-out, versatile and measurable solutions and to realize them for you swiftly at short notice. We know the performance of our product variants and their placement options. We are lateral thinkers. We build bridges between partner companies and agencies using our cross-media solutions to connect with additional advertising channels.


We offer you more than fifteen years of shared and lived expertise. The many success stories of our customers with special advertising formats long to be told. We want to share them with you and inspire you.

Get in front and win

We are committed to the medium of print and ensuring your unique title position - right on the front page - ready to be touched and taken. All attention belongs to you, your brand and your message. We deliver everything from a single source: for tangible, noticeable, measurable and sustainable results of your advertising activities.


Our partners

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